Ensuring the media used in a transmedia project don’t “step” on each other and the overall story is the biggest challenges for storytellers.
…Over the few blog posts, I’m going to take a look at what we can learn from picturebooks in particular and how we can apply those lessons to the design of transmedia narratives. The principles for integrating text and images in a picturebook can be readily applied to transmedia narratives that include audio, images, and other forms of communication.
The traditional approach to using text and images is for one to be dominent and the other to play a supporting role. In their book Children’s Picturebooks: The Art of Visual Storytelling authors Martin Salisbury and Morag Styles note:
In most contexts, illustration provides a visual accompaniment to words, a prompt or aid to the imagination that aims to augment the overall experience of the book. (pg. 89)…
See on transmediadigest.com