I’m off to Halifax end of Feb. to join the Women Making Waves Conference & crafting a transmedia masterclass. Looking forward to connecting with the community on the East Coast!
My fantastic interview with Alison Norrington on The Chatsfield: Harlequin Mills & Boon’s transmedia storyworld is up!
Check out how this Cutting Edge Multi-Platform Publishing Venture is supporting Fan Fiction & Fan-Made Videos… super cool
How An Old Tactic Makes Your Brand Human. Storytelling has experienced somewhat of a recent renaissance as marketers are looking for better ways to connect with their audience. The term “storytelling” itself gets thrown around quite often in marketing departments without much thought to what it truly means.
Sourced through Scoop.it from: www.brandquarterly.com
Last week, the company that (literally) kickstarted the new virtual reality industry announced a groundbreaking new controller that lets you reach out and touch things in virtual worlds. I just gave it a spin. It’s good. Damn good.
Sourced through Scoop.it from: gizmodo.com
By: Russel Cooke
While the emergence of new technologies and social media networks has made it easier than ever to find your audience, it has also complicated the process by which nonprofits plan campaigns and strategies. With so much content available, people are turning away from lackluster content and searching for something more. But what are they looking for?
Sourced through Scoop.it from: www.techsoupcanada.ca